Paracas busca reactivar su vida nocturna para superar el millón de turistas en 2025

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El CEO del Grupo Paracas, José Rosas Zarich, proyectó un repunte turístico para el 2025, con el potencial de superar el millón de visitantes, siempre y cuando se amplíe el horario comercial hasta las 3:00 a.m.

Actual caída del 30% y desafíos nocturnos

A pesar del aumento en el turismo diurno, Rosas Zarich señaló una caída del 30% en comparación con el 2023 debido a la falta de pernoctabilidad. Actualmente, los negocios cierran a las 11:00 p.m., dejando a Paracas sin vida nocturna y trasladando el turismo nocturno a Huacachina.

Cambio en el perfil del turista

El empresario destacó el creciente interés en el turismo de experiencias, donde los visitantes buscan actividades culturales y sociales, más allá de las visitas tradicionales.

Meta 2025: superar el millón de visitantes

Con ordenanzas municipales más flexibles, Paracas espera consolidarse como el segundo destino turístico más importante del país, superando la marca de 850 mil turistas alcanzada en 2019.

2 thoughts on “Paracas busca reactivar su vida nocturna para superar el millón de turistas en 2025”

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